Yes, Infinix is not an Indian company. It is an Chinese smartphone maker that was founded by and is controlled by Transsion Holdings, a Chinese smartphone company with its headquarters within Shenzhen, Guangdong, China. Infinix produces markets and sells various smartphones, as well as other items including laptops, tablets smart TVs, smart televisions and other accessories.
Infinix offers a variety of smartphones in various series such as Zero Series, Note Series, Hot Series, Smart Series, S Series and GT Series. Laptop models are sold into Inbook Series, Zerobook Series and GT Series, while tablets are offered as XPad, XPad GT and XPad 20 Series. Infinix smartphones are renowned for their powerful batteries, fast-charging technology and large HD displays, and powerful processors.
| Details | Info |
| Founded | 2013 |
| Founder | Transsion Holdings |
| Headquarters | Hong-Kong, Shenzhen |
| CEO | Benjamin Jiang |
| Sector | Consumer electronics |
Company History
Infinix was established at the beginning of April 2013, in 2013 by Transsion Holdings. The reason for establishing Infinix was to provide feature-rich smartphones at a reasonable price for consumers in emerging markets of Asia, Africa and the Middle East. Infinix introduced its first smartphone under the Hot as well as Zero Series and quickly gained popularity in African countries such as Egypt, Nigeria and Kenya. By the year 2015 Infinix had a presence in more than 30 countries.
In the year 2016 Infinix launched the Hot, S and Note Series of smartphones in India and set up an assembly facility in Pakistan. In the year the year 2017, Infinix was the third-largest brand of smartphones in Egypt. Infinix’s sales increased by 160% over the period between 2018 and 2020. In the year 2020 Infinix introduced its very first intelligent TV in Nigeria and expanded its offerings into smartwatches, earbuds and even smartwatches.
Current Status
Infinix is one of the top five brands of smartphones in more than 20 countries and has a strong presence across India, Nigeria and Pakistan. Infinix has diversified its manufacturing facility to include India as well as Brazil. In addition, Infinix has its own research and development centers within France, China and South Korea.
Recent launches of products by Infinix include the company’s first smartphone that folds, Infinix Zero Flip, as well as Infinix Hot 60 Pro+ Infinix Note 50 Prowith 5G Infinix Hot 60i, along with Infinix Note 5G+. Infinix has embraced a variety of technological advances, such as the AI driven camera, Folax AI assistant, solar charging, 144-Hz displays, and mediaTek dimensity chipsets.
Future Outlook
Infinix expects to concentrate on 5G-enabled and AI-enhanced budget phones. Its forthcoming smartphone launches comprise GT 30 5G Plus and Hot 11 Play. The company will boost its investments in R&D centers to advance technological advances such as AI personalisation solar charging, among others.
Infinix is expected to focus more on markets such as India, Nigeria, Algeria and Southeast Asia where it is already an important player.